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Rendering of the YWCA Grand Island’s new child development center, (YWCA Grand Island, Courtesy)

HASTINGS – IdeaBank Marketing is proud to name YWCA Grand Island the recipient of IdeaThon 2025, a 24-hour creative marathon awarding up to $40,000 in strategic marketing services to a standout Nebraska nonprofit.

YWCA Grand Island was selected for its ambitious “Building Brighter Futures” capital campaign, which aims to convert the former Starr Elementary School into a dramatically expanded childcare and community services facility, tripling child capacity and deepening support for underserved families.

“We saw not only the urgency of the YWCA’s mission, but their bold vision for growth and long-term impact,” said Sherma Jones, owner of IdeaBank Marketing. “Our team is energized to bring their campaign to life with creative tools that inspire action.”

During IdeaThon, to be held July 10-11, IdeaBank’s full team will provide a tailored suite of services that could include brand development, messaging strategy, collateral design, social media support, video production, and marketing materials.
Past recipients have seen meaningful results

“We were blown away by what IdeaThon delivered in just 24 hours,” said Audrey Lutz Musilek, former Executive Director of the Multicultural Coalition, which received support in 2021. “Their help with branding and storytelling made a huge difference in promoting our Immigrant Story Walk.”

The winner of IdeaThon 2023, enCourage Advocacy Center, used the campaign to launch its first-ever fundraising gala. “The team at IdeaBank were incredible to work with. They gave Mint a strong visual identity and created all the products we needed to hold a successful event,” said Executive Director Jo Bair.

For YWCA Grand Island, the support comes at a crucial time. “Our capital campaign is truly a leap of faith, and a statement of belief in what our community deserves,” said Amy Bennett, Executive Director of YWCA Grand Island. “Being selected for IdeaThon will help us clearly tell our story, inspire generosity, and build momentum toward making this dream a reality.”

To learn more or support the campaign, visit: www.ywca-gi.org

To learn more about IdeaThon: www.ideabankmarketing.com/ideathon

IdeaBank Marketing has been providing comprehensive marketing and advertising services, including strategic marketing plans, social media marketing, traditional and online ad campaigns, corporate identity packages, and public relations services for a wide variety of businesses and industries in Nebraska, since 1982. For more information, contact IdeaBank at (402) 463-0588 or ideabankmarketing.com.