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HOLDREGE — The new Dairy Queen location in Holdrege is breaking ground this month and is set to open later in the fall.
Per the Phelps County Development Corporation (PCDC), the new location on Burlington St. will allow for better traffic flow, will feature a more modern look and have double the seating capacity – increasing to 60 people.
“We’ve had consistent growth since we purchased the business four years ago,” co-owner Stacey Johnson told PCDC. “It’s increased with the support of the community and surrounding area.”
Johnson and Kelly Morten own the Holdrege Dairy Queen doing business as SCN Enterprises.
“Morten said they purchased the northernmost lot north of the Cobblestone Inn & Suites in July 2022 and have been planning for construction since then. He said the design of the current location at 224 4th Ave. doesn’t fit today’s market,” PCDC stated.
Currently, Dairy Queen employs 24 staff members, six of which are full-time. The owners expect to double the number of employees with this new location, per the PCDC.
The Holdrege Dairy Queen was recognized for Outstanding Sales Achievement in 2022 by Dairy Queen corporate.

